The “KADIWA ng Pangulo: Usapang Agribiz,” held last week as part of the Marcos administration’s jobs fair, successfully showcased high-quality, locally sourced agricultural products and offered valuable business opportunities in the farm sector. The event aligns with the Department of Agriculture’s goal to empower Filipino farmers and stimulate agribusiness growth.

Over 16 suppliers from different regions in the Philippines participated in the event, held on January 31, 2025, at the Rizal Memorial Coliseum in Malate, Manila. KADIWA ng Pangulo: Usapang Agribiz provided these suppliers direction connection with consumers and the venue to sell fresh vegetables, fruits, meat, dairy products, and native delicacies at affordable prices. The event demonstrated the government’s commitment to supporting local farmers and fostering the growth of agribusinesses across the country.

A key highlight of the event was the “Usapang Agribiz Forum,” where participants learned about various agricultural programs aimed at boosting investments in the sector. Discussions included urban gardening, training initiatives, and insurance programs for farmers and fisherfolk, providing insights to those interested in venturing into agribusiness.

“KADIWA ng Pangulo: Usapang Agribiz” was also part of the “Trabaho sa Bagong Pilipinas Job Fair,” a job expo targeting 12,000 graduating beneficiaries of the Pantawid Pamilyang Pilipino Program (4Ps). This initiative, led by the Department of Labor and Employment and the Department of Social Welfare and Development, highlighted the government’s comprehensive efforts to provide job opportunities and sustainable livelihoods for Filipinos. ### (Photos by: Joseph Henry Elamparo, Text by: Ira Cruz, DA-AFID)