
The Department of Agriculture (DA) will implement a maximum suggested retail price (MSRP) for pork in National Capital Region wet markets starting next week, aiming to ease the financial strain on consumers grappling with high meat prices.
“Starting March 10, we will set an MSRP of P380 per kilo for liempo and P350 per kilo for kasim and pigue,” said Agriculture Secretary Francisco P. Tiu Laurel Jr. “This decision was made after consultations with industry stakeholders—from producers to wholesalers, traders, and retailers. We believe the MSRP will help ensure the sustainability of the pork industry, which continues to suffer from ASF’s adverse effects.”
Representatives from Department of Trade and Industry and the Philippine National Police were also present during the consultation. ### (Photos by Jay Morales, DA-OSEC)